Image communication (PR, Branding, Advertising and Social Media)

Second Degree Studies

  • Type of studies Second Degree Studies
  • Field of study MANAGEMENT
  • Study mode FULL-TIME AND PART-TIME
  • Duration 2 years (4 semesters)

This specialty prepares graduates to undertake professional activities related to brand launch, creation and coordination as well as strategy development and product or service planning. It covers both business practices and marketing principles, providing students with a range of skills and knowledge that will help them become professionals in the field of marketing.

PR – public relations, this area of practice deals with contacts with the environment.

Branding – building brand awareness is about creating and maintaining a positive image of a specific brand in the minds of consumers.

Advertising – information combined with a persuasive message.

Social Media – gaining consumer attention and generating internet traffic with the help of social networking sites.

Komunikacja wizerunkowa  (PR, Branding, Reklama i Social Media)

ISSUES DISCUSSED DURING STUDIES

  • Internet and mobile marketing
  • Marketing strategies across services
  • Public relations
  • E-communication and social media
  • Social marketing
  • Brand creation

EMPLOYMENT PERSPECTIVES

  • Marketing department employees
  • Advertising agency employees
  • PR department employees
  • Product development strategists
  • Product managers
  • Promotion departments
  • Public relations agencies
  • Department responsible for organizing events

FEES

FULL-TIME AND PART-TIME

STUDY FROM

2 500€ per year */ 1300€ per semester

(Students from non-EU countries: 3 600 € for the first year, 3 200 € for subsequent years)

ADMISSION PROCEDURE STEP BY STEP

STEP 1

REGISTER ONLINE

  • Choose the faculty

  • Register in the system

  • Fill the required tabs: personal data, passport details, address

STEP 2

ADMISSION DOCUMENTS

  • Prepare the required documents:
    • National ID or passport
    • One passport photo
    • Copy of a secondary school leaving certificate – in case of Bachelor’s degree studies
    • Copy of Bachelor’s diploma and transcript of grades – in case of Master’s degree studies
  • Upload scans of the required documents (see the full list of documents in the tab Important documents)

STEP 3

PAYMENT

  • Make a payment of the tuition and entry fees

  • Attach payment confirmation to your application

STEP 4

ACCEPTANCE

  • Receive scans of Acceptance Letter
  • In case of non-EU students – make a Visa appointment

STEP 5

WELCOME at Uczelnia Biznesu i Nauk Stosowanych „Varsovia”!

  • On your arrival day, please come to the Student Services with original copies of the required documents.

Biuro Obsługi
Studiów

bos.warszawa@varsovia.study

+48 698 407 637

+48 698 695 954


Godziny pracy:

  • Poniedziałek 13:00-17:00
  • Wtorek – dzień pracy wewnętrznej (biuro zamknięte)
  • Środa 13:00-17:00
  • Czwartek – dzień pracy wewnętrznej (biuro zamknięte)
  • Piątek 13:00 – 17:00
  • Sobota 8:00 – 14:00
  • Niedziela: 8:00 – 12:00

bos.rzeszow@varsovia.study

+48 17 741 20 42

Godziny pracy:

  • Poniedziałek, środa, czwartek, piątek – 11.00-17.00
  • Wtorek – dzień pracy wewnętrznej (biuro zamknięte)
  • Sobota (w dni zjazdowe zgodne z planem) 8:00 – 14:00
  • Niedziela (w dni zjazdowe zgodne z planem) 8:00 – 12:00

bos.poznan@varsovia.study

+48 660 132 655

 

Godziny pracy:

  • poniedziałek – nieczynne
  • wtorek – godz. 10.00 – 14.00
  • środa – godz. 10.00 – 14.00
  • czwartek – godz. 10.00 – 14.00
  • piątek – nieczynne
  • sobota – godz. 10.00 – 14.00
  • niedziela – godz. 10.00 – 12.00

bos.wroclaw@varsovia.study

+48 71 725 41 27

Godziny pracy:

  • pon. – pt. 9:00-17:00 (przerwa 12:30-13:00)
  • sb. 8:00-14:00 (w dni zjazdowe zgodne z planem)
  • ndz. 8:00-12:00 (w dni zjazdowe zgodne z planem)

bos.szczecin@varsovia.study

+48 666 092 302

 

Godziny pracy:

  • pon. – śr. 11:00-17:00
  • czwartek – BOS nieczynny
  • piątek. 11:00-14:00
  • sb. 8:00-14:00 Weekendy zjazdowe (zajęcia stacjonarne)
  • ndz. 8:00-12:00 Weekendy zjazdowe (zajęcia stacjonarne)

bos.lublin@varsovia.study

+48 81 473 25 62

Godziny pracy:

  • pon. – pt. 9:00-17:00 (przerwa 12:30-13:00)
  • sb. 8:00-14:00 (w dni zjazdowe zgodne z planem)
  • ndz. 8:00-12:00 (w dni zjazdowe zgodne z planem)