Mobile & Digital Marketing

FIRST DEGREE STUDIES

Management – First Degree Studies » Mobile & Digital Marketing

Type of studies FIRST DEGREE STUDIES
Field of study MANAGEMENT
Study mode FULL-TIME AND PART-TIME
Duration 3 YEARS (6 SEMESTERS)

The Mobile & Digital Marketing specialization acquaints the student with the current trends in the area of internet marketing and explores the knowledge of digital media. During their studies, students develop competences tailored to the expectations of the modern digitized world. A graduate of Mobile & Digital Marketing will gain a huge range of competences in the sector of new technologies and skills enabling him to hold a position in any modern organization, resulting from the phenomenon of digital transformation that every company or institution undergoes. Specialization classes will be conducted by experts in the e-marketing and internet business industry.

ISSUES DISCUSSED DURING STUDIES

Digital economy
On-line business models
Digital marketing – online advertising market
Digital & mobile campaigns – types,
Digital campaigns – mobile, desktop, mobile app, RTB
Google ADS and web analytics
Influencer Marketing

EMPLOYMENT PERSPECTIVES

Digital Marketing Manager
Project Manager
Social Media Marketing Manager
Web Analyst
Advertising, marketing and PR agencies

Internet portals
Start-ups
Enterprises offering IT solutions for business
Position related to the implementation of modern IT solutions

FEES

FULL-TIME AND PART-TIME

STUDY FROM

2 500€ per year */ 1300€ per semester

(Students from non-EU countries: 3 600 € for the first year, 3 200 € for subsequent years)

ADMISSION PROCEDURE STEP BY STEP

STEP 1

REGISTER ONLINE

Choose the faculty
Register in the system
Fill the required tabs: personal data, passport details, address

STEP 2

ADMISSION DOCUMENTS

Prepare the required documents:
- National ID or passport
- One passport photo
- Copy of a secondary school leaving certificate – in case of Bachelor’s degree studies
- Copy of Bachelor’s diploma and transcript of grades – in case of Master’s degree studies
Upload scans of the required documents (see the full list of documents in the tab Important documents)

STEP 3

PAYMENT

Make a payment of the tuition and entry fees
Attach payment confirmation to your application

STEP 4

ACCEPTANCE

Receive scans of Acceptance Letter
In case of non-EU students – make a Visa appointment

STEP 5

WELCOME at Uczelnia Biznesu i Nauk Stosowanych „Varsovia”!

On your arrival day, please come to the Student Services with original copies of the required documents.

First Degree Studies

Second Degree Studies

LONG-CYCLE STUDIES

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University